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Find an Idea. Introduction to TRIZ Theory of Inventive Problem Solving

14.99 €
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Find an Idea. Introduction to TRIZ Theory of Inventive Problem Solving
14.99 €
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Introduction
to TRIZ - the theory of inventive problem solving.
Many people have tried to understand the mystery of creativity, but only Genrich Saulovich
Altshuller succeeded in creating a coherent theory of inventive problem solving.
TRIZ. After studying tens of thousands of patents and copyright certificates.
discovered the basic laws of invention and showed that the process of creating inventions
inventions is controllable. The process of invention requires proper
organization of thinking, overcoming psychological inertia, striving for an ideal solution, resolving contradictions, and solving contradictions.
ideal solution, resolving the contradiction hidden in any non-standard task.
problem. TRIZ is recognized all over the world and is used to solve creative problems
in many spheres of human activity, from construction and design to advertising.
designing and ending with advertising, PR, management.
The book will be of interest to all those who strive to increase the efficiency of creative work.
creativity, and will be useful not only for inventors and engineers, but also for businessmen, managers, and people.
businessmen, managers, people of creative professions, students and schoolchildren.
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