The Art of Constructive Pressure Transformational Negotiations: From Mistrust to Collaboration – Fridman Alexander, Aliskerov Murad – A good book – 2026 – ISBN 987-5-98124-828-3
The Art of Constructive Pressure Transformational Negotiations: From Mistrust to Collaboration
29.99 €
In stock
The Art of Constructive Pressure Transformational Negotiations: From Mistrust to Collaboration
29.99 €
This practical guide will help you master a comprehensive negotiating system and significantly increase your chances of closing profitable deals.
The key to success in any negotiation is the ability to understand your counterpart's thinking and gently shift their perspective so that they arrive at a more balanced and objective assessment. In transformational negotiations, you take responsibility for developing your client's thinking, going beyond simply addressing their current needs. You help them see the true causes of their problems, organize a collaborative search for the optimal solution, and guide them toward an informed choice of your product or service for the real benefit of their business.
- A vast arsenal of practical tools that can be immediately implemented in your company, department, or workgroup;
- A managed process for step-by-step progress toward a deal, instead of dead-end meetings, empty talk, unfavorable concessions, chaotic improvisation, and relying on luck or your own charisma;
- Complete control over the agreement preparation and implementation process at all stages, without blatant pressure, humiliating "bends," or banal manipulation;
- A tough and pragmatic approach to negotiations, taking into account the peculiarities of the Russian mentality and business customs.
The key to success in any negotiation is the ability to understand your counterpart's thinking and gently shift their perspective so that they arrive at a more balanced and objective assessment. In transformational negotiations, you take responsibility for developing your client's thinking, going beyond simply addressing their current needs. You help them see the true causes of their problems, organize a collaborative search for the optimal solution, and guide them toward an informed choice of your product or service for the real benefit of their business.
- A vast arsenal of practical tools that can be immediately implemented in your company, department, or workgroup;
- A managed process for step-by-step progress toward a deal, instead of dead-end meetings, empty talk, unfavorable concessions, chaotic improvisation, and relying on luck or your own charisma;
- Complete control over the agreement preparation and implementation process at all stages, without blatant pressure, humiliating "bends," or banal manipulation;
- A tough and pragmatic approach to negotiations, taking into account the peculiarities of the Russian mentality and business customs.
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