The Toyota Way: 14 Management Principles of the World's Leading Company
29.99 €
23.99 €
In stock
The Toyota Way: 14 Management Principles of the World's Leading Company
29.99 €
23.99 €
The success of the Toyota company for many decades has aroused the constant interest of managers and businessmen all over the world. The reliability of Toyota cars has become a benchmark for the global automotive industry, so everyone who is interested in improving the quality of goods and services, in one way or another gets acquainted with the experience of this corporation.
The author of the book, Professor Jeffrey Liker, tells readers about the origins of Toyota's success, analyzing the Tao of the company - its unique business philosophy, which is based on the 14 basic principles of management discovered by him. Fundamental to Toyota's Tao is its unique approach to personnel, which consists of nurturing, training and development. It is the staff - qualified, hardworking, responsible - that is the key to the success of any company.
The book is aimed at managers and entrepreneurs, as well as students and teachers of economic universities.
The author of the book, Professor Jeffrey Liker, tells readers about the origins of Toyota's success, analyzing the Tao of the company - its unique business philosophy, which is based on the 14 basic principles of management discovered by him. Fundamental to Toyota's Tao is its unique approach to personnel, which consists of nurturing, training and development. It is the staff - qualified, hardworking, responsible - that is the key to the success of any company.
The book is aimed at managers and entrepreneurs, as well as students and teachers of economic universities.
See also:
- All books by the publisher
- All books by the author