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TasteWill: How to revolutionize retail by doing it wrong

14.99 €
Out of stock
TasteWill: How to revolutionize retail by doing it wrong
14.99 €
How do you build a large grocery chain, starting with a small milk kiosk and without taking out a single loan? How to surface from the scarlet ocean, dive into the blue ocean and double your turnover every year? How not to lose the spirit of a startup in 10 years? How to manage a company with more than 5000 employees without strict orders and regulations, prescribed KPIs and a planned annual budget? What kind of managers should be in such a company? How do you select a team that you don't want to leave? The food chains VkusVill and Izbyonka are familiar to many people, their products are loved and recommended to friends. The company broke into the healthy food market and revolutionized the retail industry. The company broke into the market of healthy food and revolutionized the retail trade. The book by Evgeny Shchepin, one of the key employees of VkusVill, is an honest account of the company's successes and failures, plans and expectations, attitude to employees and customers, and, of course, the people without whom VkusVill would never have become what we know it to be today.
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