Black Rhetoric: The Power and Magic of the Word

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Black Rhetoric: The Power and Magic of the Word

6,99

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In stock

Carsten Bredemeyer is the No. 1 trainer in communication technology for all of German-speaking Europe. Black rhetoric, according to Bredemeyer, is the ability to manipulate all rhetorical means and methods so that in the process of negotiations or speeches, the opponent or audience comes to the conclusion you need; distinguish in what context and on what issues your arguments mean nothing or, on the contrary, are decisive; resolve contradictions and give a “red thread” to every conversation; turn negative thinking and behavior of the interlocutor into positive and constructive; eliminate traps resourcefully and elegantly; in heated debates, do not lose your head and behave confidently. Bredemeyer's book is distinguished by a new, innovative approach, offering both beginners and professionals a successful combination of methods, techniques and exercises for training. From the first pages it becomes clear that the author is a specialist in his field, and you get real pleasure from the light and witty style of presentation. After reading this book, you will understand how great the magic of the word is, improve your perception, hone your style of discussion - and begin to conduct them in a completely different way. The book is intended for a wide audience.

Barcode: 9785961425925 SKU: 70158864 Category:
Publication language: Russian

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