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SEO is the art of website promotion.

39.99 €
The only thing available 3
SEO is the art of website promotion.
39.99 €
In basket
A complete and detailed guide to search engine optimization (SEO) for website promotion specialists of all levels. It covers the fundamentals of search engines and the goals of optimization. It covers the most important aspects of SEO for business, from website development, keyword selection, and content creation to vertical optimization, performance analysis, and subsequent website redesign. Separate chapters are devoted to the objectives of SEO training, building a competent team of SEO specialists, and the future of SEO.

The fourth edition is expanded with a variety of effective tactics, from basic to advanced. It describes updated SEO tools, new optimization methods, and new technologies, including generative artificial intelligence, that have changed the search engine optimization landscape. Beginners will enjoy a complete SEO course from the ground up, while experienced professionals will learn about new mechanisms in search engine optimization and receive a comprehensive SEO specialist's handbook.

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