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Psychology of peoples and masses

4.99 €
In stock
Psychology of peoples and masses
4.99 €
In basket
A book that has been, is, and will be the basis for ever new advertising, political, and media technologies.

A book that every politician, journalist, PR professional, or simply anyone who doesn't want to become a silent victim of propaganda should know by heart.

Dogmatic ideas and religion as a means of influencing the masses, the influence of propaganda on crowd sentiment, and the means of instilling any idea, even the most harmful and destructive, in the masses—these are just a few of Gustave Le Bon's brilliant and cynical insights.
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