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Olfaction: A Fascinating Dive into the Science of Smell

29.99 €
Out of stock
Olfaction: A Fascinating Dive into the Science of Smell
29.99 €
Why do we find some odors wonderful and others disgusting? Are there odors that are always perceived as good or bad by all members of our species - regardless of culture, past experience, or physiological differences? Is it possible to create a molecule with a specific scent? And make an olfactory map...? And by the way, what role do odors play in the lives of different insects? Paolo Pelosi, professor of chemistry who studies olfaction and author of more than 150 scientific publications, will answer all these and many other questions, introduce the latest advances in the science of odor and tell about the amazing mechanisms of smell, which evolution has endowed all sorts of living things - including humans. "We often overlook odors and almost always underestimate them. Meanwhile, they secretly influence our moods, predetermine our choices, and generally make life much more enjoyable. Our noses are constantly bombarded by a variety of molecules, even if we don't sniff anything on purpose. Aggressive odors repel us and often save us from potentially dangerous situations, pleasant ones seem irresistibly attractive, and often all this happens secretly, so that we do not realize anything. Fragrances evoke emotions and suddenly bring back memories long hidden in the depths of memory" (Paolo Pelosi).
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