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Marimo wants to save the business. How marketing helps understand customers, outperform competitors, and lead the company to prosperity. – Yasuda Takashi – Mann, Ivanov, and Ferber – 2023 – ISBN 978-5-00214-273-6

Marimo wants to save the business. How marketing helps understand customers, outperform competitors, and lead the company to prosperity.
19.99 €
Out of stock
Marimo wants to save the business. How marketing helps understand customers, outperform competitors, and lead the company to prosperity.
19.99 €
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Looking to increase sales and win lifelong customers? This business manga will help you quickly and easily understand basic marketing concepts and models. Marimo faces a difficult task: helping her elderly parents save their candy store. If she fails, she'll have to marry her hated neighbor, who will take over the family business.

Marimo can't do much but try to find new opportunities. Along with her, you'll learn how to:
- understand and analyze your market;
- harness the power of your brand;
- make marketing go viral and the benefits it brings.

This book will show you how to lead your company to success using marketing tools, relying on emotion and logic.
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