Easy Text. How to Write Texts That Are Interesting to Read and Pleasant to Listen to
9.99 €
Out of stock
Easy Text. How to Write Texts That Are Interesting to Read and Pleasant to Listen to
9.99 €
Detailed and clear author's methodology for writing texts for speeches and publication in social networks from professionals.
Vivid stories, examples from practice. Many successful speakers struggle to write texts, and no less successful authors look very pale on stage. The point is that speaking and writing are two different kinds of speech. And in order to be properly understood, we need the ability to accurately and engagingly express thoughts orally and in writing, no matter what the topic is about. Letters, messages, posts on social networks, texts for public speeches, stories about travels or events - it is important that the texts were pleasant to read and listen to. In this book, Svetlana Ikonnikova, a writing coach, tells how to accurately and convincingly express thoughts in business correspondence, social networks and messengers, and Nina Zvereva, a famous TV presenter, business coach, best-selling author, will explain how to create the perfect text for a speech. How to convey intonation in writing, what is the geometry and vector of the text, where it should begin, for whom it is written, how to catch the attention of the listener and reader from the first phrase, interesting stories from practice, exercises and tips - this book is for those who want to be read, watched and listened to.
Vivid stories, examples from practice. Many successful speakers struggle to write texts, and no less successful authors look very pale on stage. The point is that speaking and writing are two different kinds of speech. And in order to be properly understood, we need the ability to accurately and engagingly express thoughts orally and in writing, no matter what the topic is about. Letters, messages, posts on social networks, texts for public speeches, stories about travels or events - it is important that the texts were pleasant to read and listen to. In this book, Svetlana Ikonnikova, a writing coach, tells how to accurately and convincingly express thoughts in business correspondence, social networks and messengers, and Nina Zvereva, a famous TV presenter, business coach, best-selling author, will explain how to create the perfect text for a speech. How to convey intonation in writing, what is the geometry and vector of the text, where it should begin, for whom it is written, how to catch the attention of the listener and reader from the first phrase, interesting stories from practice, exercises and tips - this book is for those who want to be read, watched and listened to.
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