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Merchants of Culture: The Book Publishing Business in the 21st Century

19.99 €
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Merchants of Culture: The Book Publishing Business in the 21st Century
19.99 €
In basket
The book publishing industry, which has existed for five centuries, is facing the biggest economic and technological challenges in its history in the 21st century. With the advent of the digital age, its imminent demise is invariably predicted. But how true are such predictions and how is the book business structured today? John Thompson's book tells about the changes that the publishing industry has experienced over the past 40-50 years and how the roles of the main actors in it - publishers, agents and sellers - have been rethought.

In search of answers, Thompson relies on a large body of interviews conducted with various publishing house employees, headhunters, authors and booksellers, including key buyers from large retail chains. Exploring the internal structure of the publishing world from an anthropological perspective, the author tries to understand: why and how, despite the global transformation of the media field, traditional book publishing manages to remain a central sphere of human culture?

John B. Thompson is a British sociologist, professor at the University of Cambridge and emeritus professor at Jesus College.
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