Console Wars. Sega, Nintendo, and the Battle That Defined a Generation

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It was a war far deadlier than any video game ... A real death battle between Sega and Nintendo! Is it possible to resist and enter into fierce competition with a company that owns 90% of the market? Can you expect to win? Like any other famous competition between Apple and Microsoft, Pepsi and Coca-Cola, the furious feud between Sega and Nintendo brought out the best (and worst) qualities of each company, changing the landscape of the entertainment sector along the way. Console Wars is a gripping business thriller that follows how Sega, a small, aggressive video game company led by an odd visionary and a team of rebels, takes on the mighty Nintendo, revolutionizing the video game industry along the way. “The late 80s and early 90s in the history of video games is a time of exciting and incredible stories. The industry was just being formed, so things happened that are now unimaginable: there were more opportunities, and a small company could turn into a giant in a short time. The little Sega versus the Nintendo monopoly is the most fantastic of these stories, and Blake Harris tells it brilliantly." Grigory Prorokov, Look At Me

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Barcode: 9785990376076 SKU: 70145187 Category:
Publication language: Russian

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