Sales scripts: Ready-made scripts for cold calls and face-to-face meetings

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Responsiveness is what determines the success of sales and negotiations. During a conversation (both telephone and face-to-face) there is often not even a couple of seconds to think and formulate a balanced answer. The main weapon in such a situation is the possession of an extensive arsenal of ready-made answers to any remark from the counterparty. This book is a treasure trove of the most successful, thoughtful, and hard-tested speech modules in real-world sales that allow you to develop sales scenarios that suit your particular negotiation situation. If instead of hackneyed and completely ineffective responses to client objections, you want to get really working phrases, this book is for you!

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Barcode:   SKU: 70091904 Category:
Publication language: Russian

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