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Publishing house | |
ISBNs | 978-5-04-119111-5 |
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The weight | 0,364 kg |
Size | 138 × 212 mm |
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The year of publishing |
Delivery
€9,99
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Sephora is a beauty retailer that has evolved from a traditional perfume store to a beauty empire with more than 2 stores in 500 countries.
Over its nearly half-century history, the brand has faced several major reputational scandals, amazed with ingenious marketing strategies, gained a cult following and changed the beauty industry. In this book, you'll learn how Sephora has changed the game for 40 years, what the beauty industry will be like in the future, and why the Sephora story matters to anyone who loves makeup.
Author | |
---|---|
Publishing house | |
ISBNs | 978-5-04-119111-5 |
Binding | |
Pages | |
The weight | 0,364 kg |
Size | 138 × 212 mm |
Серия | |
Format | |
The year of publishing |
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Marketing, advertising
Marketing, advertising
Marketing, advertising
Marketing, advertising
Economy of impressions. How to turn a purchase into an exciting experience