Why do women wear what they wear

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Why do women wear what they wear? What determines the daily choice of a suit and what does the wardrobe store besides clothes? What are the owners of wardrobes guided by when choosing an outfit for a special occasion or party? Sophie Woodward tried to find answers to these questions by examining the wardrobes of residents of London and Nottingham. Watching how they choose clothes for certain occasions, the author demonstrates a variety of factors that influence this process: from cultural or ethnic self-identification to bodily sensations from contact with the fabric. The act of constructing a public image that takes place in a private space turns out to be associated with personal stories of life, family relationships and self-discovery. The author embeds them in a social and cultural context, providing the reader with a new perspective on more general issues related to fashion and identity. Sophie Woodward is an English sociologist, PhD, professor at the University of Manchester.

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Barcode: 9785444818800 SKU: 70162023 Category:
Publication language: Russian

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