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ISBNs | 978-5-04-117271-8 |
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The weight | 0,649 kg |
Size | 162 × 235 mm |
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Delivery
€14,99
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If you want to survive, make breakthroughs! No matter how unique your product or service is, it will be quickly imitated by competitors. This means that in order to stay afloat, you must always be one step ahead. If you want to be ahead - change! Change your product, your approach to work. So did Procter & Gamble and Apple, Steinway and WeChat. Analyzing their experience, Howard Yu, a professor of management and innovation at the prestigious IMD business school in Switzerland, identifies five basic business principles. By adhering to them, you can make a breakthrough in business and take your company to a new level of income and success with customers. How to survive in a world where everything can be copied, and what role the leader plays in this book, read the book "Business Breakthrough".
Author | |
---|---|
Publishing house | |
ISBNs | 978-5-04-117271-8 |
Binding | |
Pages | |
The weight | 0,649 kg |
Size | 162 × 235 mm |
Серия | |
Format | |
The year of publishing |
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